7 Sustainable Fashion Brands You Should Know About
Gabrielle Mastronardo
September 15, 2023
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Embrace the Rent-a-Dress Revolution and Reduce Fashion Waste
Picture this: You’re walking down the street wearing the latest it-girl look, feeling like the main character. But wait, you didn’t break the bank to get this outfit and you didn’t contribute to the massive clothing waste problem plaguing the fashion industry.
How is this possible? It’s simple: by adopting the rent-a-dress mindset, or i.e. renting your wardrobe instead of buying it.
Gone are the days of feeling guilty about buying clothes that you’ll only wear a handful of times— because rather than buying them, you’re renting them from a shared wardrobe. By renting you’ll have access to an endless rotation of the hottest looks and when you’re done with them they go to someone else instead of the landfill. It’s a win-win for you and the planet.
In this article, we’re going to spill the tea on everything you need to know about renting clothes online. From how it’s changing the game for the fashion industry to where you can start renting from, so get ready to upgrade your closet each month without adding to the fashion industry’s waste problem.
First and foremost, renting fashion allows a single garment to be worn by multiple people, extending its lifespan and reducing the need for new garments to be produced. This is what’s known as the circular fashion economy, where resources are used more efficiently and waste is minimized.
Think about it: how many times have you purchased a trendy outfit only to wear it a handful of times before it ends up collecting dust in the back of your closet? By renting fashion, you can still rock that trendy outfit without the guilt of contributing to the wasteful cycle of fast fashion.
But it’s not just about extending the lifespan of a single garment. Renting fashion also reduces the demand for new garments to be produced in the first place. This means fewer resources are being used in the production process, such as water and energy, and fewer emissions are being released into the environment.
And let’s not forget about the packaging. When you purchase new clothes online, they often come wrapped in layers of plastic and cardboard, which end up in the landfill once the garment is unwrapped. When you rent fashion, the packaging is often reusable and more sustainable, reducing waste even further.
But what about the quality of rented clothing? Don’t worry, rental companies have high standards for the clothing they offer, often only selecting high-quality, well-maintained pieces. Plus, many rental companies have their own cleaning and sanitization processes to ensure the garments are in top condition for the next renter.
And let’s not forget the convenience factor. Renting fashion allows you to switch up your wardrobe on a regular basis without breaking the bank. Plus, you don’t have to worry about finding storage space for all those trendy pieces that you may only wear once or twice.
But perhaps the most significant benefit of renting fashion is the impact it can have on the fashion industry as a whole. By supporting rental companies, you’re sending a message to fashion brands that you value sustainability and conscious consumption. This can create a shift in the industry towards more sustainable practices and encourage more brands to adopt a circular fashion model.
So, in conclusion, renting fashion is not only a practical and budget-friendly option but also a sustainable one that can have a significant impact on reducing fashion waste. It’s time to break the cycle of fast fashion and embrace a more conscious approach to fashion consumption.
Sustainability: As pointed out in this article, renting clothes is a sustainable alternative to buying new clothes. The fashion industry is a major contributor to environmental degradation, and renting clothes can help to reduce the amount of waste and resources used in producing new clothes.
Variety: Renting clothes allows us to experiment with different styles and designers without committing to purchasing them. You can try out all the styles you’ve dreamed of, without the worry that you’ll be stuck with something you’ll never wear. again. Plus, you can wear different outfits for different occasions and events, which can be especially beneficial for when weddings season is in full effect or other formal occasions.
Cost-effective: Renting clothes can be more cost-effective than buying new clothes, especially if we only wear an outfit once or twice. By renting clothes, we can save money in the long run while still having access to a wide variety of clothes.
Convenience: Renting clothes can be a convenient option for those who don’t have the time or desire to go shopping. With online rental services, we can browse and select clothes from the comfort of our own homes and have them delivered right to our doorstep.
Sharing Economy: Renting clothes promotes a sharing economy, where resources are shared and used more efficiently. It’s a small but meaningful way to make a positive change.
Rent the Runway is one of the largest and most well-known rental clothing platforms, offering designer clothing and accessories for women. They offer several subscription options, from unlimited rentals to one-time rentals, and even offer a rental service for bridesmaids.
Nuuly is a rental clothing platform owned by URBN, the parent company of popular brands like Urban Outfitters and Anthropologie. They offer a wide selection of clothing, including their own brand as well as other popular brands, and allow customers to rent up to six items at a time.
The “home of circular fashion” is a fashion rental platform that allows users to rent, lend and buy clothing. Founded in 2017, Hurr Collective provides a sustainable and affordable alternative to fast fashion by changing the fashion game by offering a peer-to-peer rental platform for luxury fashion items.
Haverdash is a subscription-based rental service that allows women to rent three pieces of clothing at a time for a flat monthly fee. They offer a range of sizes, from XS to 3X, and have a variety of styles to choose from.
Le Tote is another subscription-based rental service that allows women to rent clothing and accessories. They offer a variety of brands and styles, and customers can keep the items for as long as they want or exchange them for new items.
Explore Le Tote
Gwynnie Bee is a clothing rental service specifically for plus-size women, offering a range of sizes from 10 to 32. They offer a variety of clothing options, from casual to formal wear, and allow customers to rent up to 10 items at a time.
Explore Gwynnie Bee
Armoire is a rental service that focuses on workwear for women. They offer a range of clothing options, from blouses to blazers, and customers can rent up to four items at a time. They also offer a virtual styling service to help customers find the perfect outfits.
Explore Armoire
These are just a few of the many rental clothing platforms available for women. Each platform has its own unique offerings and style selection, so it’s important to do your research and find the one that best fits your needs and personal taste.
All in all renting clothes is an excellent option for anyone looking to be more conscious of their environmental impact while still enjoying the benefits of fashion. By renting clothes, we can reduce clothing waste, save resources, and promote sustainability in the fashion industry.
Not only is it a sustainable alternative to buying new clothes, but it also offers variety, cost-effectiveness, and convenience, and promotes a sharing economy. As more and more consumers become aware of the impact of the fashion industry on the environment, renting clothes is becoming an increasingly popular and accessible option. So why not give it a try and see how renting your wardrobe can make a positive change, not only for the planet but also for your personal style and wallet.
With a range of rental fashion companies and brands now available, it’s easier than ever to take that first step towards a more sustainable fashion future.
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